PÜR
PÜR 4-in-1 Correcting Redness Reducer Primer is a vegan, cruelty-free, color-correcting face primer formulated to help neutralize the look of redness and create a smoother-looking base for makeup. The green-tinted formula visually offsets the appearance of redness and uneven skin tone and is suitable for all skin types. Powered by PÜR’s proprietary Ceretin Complex—an encapsulated blend of Retinol, Lactic Acid, Shea Butter, and a Ceramide—the primer is designed to gently promote healthy skin renewal, improve the look of skin tone and texture, and help diminish the appearance of fine lines and wrinkles. Ceramides help boost hydration for plumper, healthier-looking skin, while Lactic Acid gently exfoliates to reveal a softer, smoother-looking complexion. Shea Butter helps condition and moisturize the skin. In a consumer perception study, 94% of users said their skin felt smoother, softer, and hydrated.* This multitasking primer is formulated to help reduce the look of redness, minimize the appearance of pores, and provide age-defying benefits while acting as a silky canvas for makeup. PÜR’s conscious and clean standard means this primer is thoughtfully formulated without mineral oil, petrolatum, parabens, or gluten, and the brand formulates without over 1,300 potentially harmful ingredients. It reflects PÜR’s focus on clinically inspired, skin-loving formulas that are always cruelty-free, vegan, and consciously crafted.
Active program